I’m Jose Maria Sanchez, founder of UseGlace LLC.
The owner should not be the whole org chart.
In a cleaning company, an inn or a roofing shop, one person is the receptionist, the dispatcher, the bookkeeper and the collections desk. I build the companies that take those desks off the owner. Three so far.
- Inbox and phone
the ownernow Glace - Quotes and follow‑up
the ownernow Glace - Front desk
the ownernow noro - The books
the ownernow Joluai - Collections
the ownernow Joluai - The craftthe ownerStill the owner's. On purpose.
Three companies. One desk each.
All three are products of UseGlace LLC, a US company. I answer the support email at each one.
- GlaceRuns the job.
Online booking, instant quotes, reminders, crew notices and rebooking for home cleaning companies. The owner keeps the clean, Glace keeps everything around it.
- For
- Home cleaning companies
- Status
- Live
- Site
- useglace.com
- noroRuns the stay.
A booking page and front desk for independent hotels, inns and B&Bs. Guests book direct on the hotel's own name, with every tax shown, at 0% commission.
- For
- Independent hotels and inns
- Status
- Pilots with inns
- Site
- trynoro.com
- JoluaiKeeps the books.
The AI lab of UseGlace. First project: a reconciler that matches every deposit to its invoice and files the paperwork after the money moves. A human signs what matters.
- For
- Owner-operated businesses in one trade at a time
- Status
- Started October 2026
- Site
- joluai.com
Why me.
I came to programming from maths and learned it the slow way, reading language docs until the syntax stopped getting in the way of the thought. I’m still an engineer first. I write the code in these companies.
The problem found me through a home cleaning owner. I built his website, then kept getting called for everything around it: the inquiry at 8:42 PM nobody answered, the follow‑up that never went out, the schedule he fixed by hand. He paid for software every month and still did all of that himself. So I built Glace to do it for him, and redesigned the sites of eleven more cleaning companies in Miami to learn how the rest of them ran.
Then I went looking at independent inns and found the same org chart: the owner at the front desk, paying a commission to let her own guests book. That became noro. And behind every one of these businesses sits the same pile of deposits and invoices nobody has reconciled. That is what Joluai is for.
The shape is always the same. The owner is the system. I build the company that becomes the system instead, and leave the owner the part only they can do.
Run one of these businesses? Write to me.
Tell me how your week runs. I read every email myself and reply the same day.
jose@useglace.comPrefer to talk? Book 20 minutes. Investors and press: same address.